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Erica Smith Design Studio Branding Logo Marketing Branding Illustration Bespoke Elevated Beautiful Thoughtful Feminine Women

DESIGNER  |  ILLUSTRATOR  |  ARTIST

AN INTENTIONAL CREATIVE STUDIO

Erica Smith Design is a creative studio specialising in illustration and graphic design, creating thoughtful, authentic brand identities across print and digital platforms. Combining strategic thinking with a strong artistic approach, the studio develops cohesive visual stories through bespoke design, hand-generated elements, and illustration.

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Founded to offer a more personal, boutique design experience, Erica Smith Design provides tailored creative direction and practical tools to help brands grow with clarity and intention.

FEATURED CLIENTS

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BRANDING PACKAGES

BUILD A BRAND THAT FEELS AS GOOD AS IT LOOKS

In today’s highly visual world, a strong visual identity is essential. Branding is about so much more than just a logo.

A powerful brand identity tells your story and communicates a clear, compelling message to your target audience about who you are, what you do, and why it matters.

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"Working with Erica over the past year has been an absolute dream. She brings a fresh creative perspective to every campaign and consistently finds ways to elevate our creative in a way that feels both thoughtful and exciting.
 
What we love most about working with Erica is how much she cares about understanding the purpose behind a brief. She takes the time to get to the heart of the story we're trying to tell, which means her work always feels intentional, engaging, and beautifully aligned with the vision. Whether it's a campaign rollout, digital assets, or broader brand creative, she has an incredible ability to translate ideas across multiple formats while keeping everything cohesive and impactful.
 
Erica is such an intuitive and talented designer, and her creativity, attention to detail, and collaborative approach make her a true extension of our team. We genuinely love working with her and always look forward to creating something special together."

Natalie Fitch - Founder Natalie Marie Jewellery

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